Graphic Design

A picture is worth a thousand words.

Well it's not true in every case; there are some pretty lousy pictures to be found just about everywhere. However...

The marketing materials you create will probably be judged by most people MORE on artistic merit than on the actual text content.

That's not to say that you shouldn't take the necessary time to do a good job writing your copy, but you do need to pay careful attention to the visual impact of your marketing materials:

  • Logo
  • Advertising
  • Business cards
  • Brochures
  • Web site

This is particularly true if your product is not a product but a service. Since you have no tangible product to exhibit, prospective clients will naturally tend to judge you by the only thing they CAN see: your marketing materials.

Visit my graphic design portfolio for examples of my work.